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1.Introduction: Business opportunities and rewards
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Lecture1.1
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2.Business environment: Managing external relations for SMEs
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3.Entrepreneurs: Characteristics and competencies Business ideas: creativity, opportunity and feasibility
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4.New business entry: paths to part-time entrepreneurship & paths to full-time entrepreneurship
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5.Business strategies Business plans
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6.SME business marketing: product and pricing strategies SME business promotion
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7.SME distribution and location
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8.Mid-Term Examination
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9.Marketing plans
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10.SME accounting Lifeblood of the business Small business finance
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11.Assets: Inventory and Operations Management
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12.SME protection: Risk management and insurance Legal issues for small business
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13.Human resource management for SMEs
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14.Conclusion: Achieving success as an entrepreneur
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15.Term Project Presentations & Final Examination
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